Published in Scientific Papers. Series B, Horticulture, Vol. LXVIV, Issue 2
Written by Marinela STROE, Diana Gabriela STAICU
The identity of a wine is the result of complex interactions between the grape variety and the geographical space in which it is grown. Understanding and capitalizing on these interactions are essential in the production of wines, which, beyond the exceptional quality, must reflect the specificity and authenticity of the place of origin, becoming an ambassador of the region and culture from which it comes. The sensory profile analysis in determining a wine's identity offers consumers an unparalleled multisensory and cultural experience by creating a unique and valued consumption experience. In this paper, the sensory characteristics that contribute to the identity of a wine were analyzed in detail, emphasizing aspects such as aromas, tastes, and the general structure of the wine. The results obtained provide a deep understanding of the organoleptic qualities of the wine and suggest distinct promotion strategies for each region, highlighting the specific strengths of each wine to satisfy varied consumer preferences.
[Read full article] [Citation]
